One of the most interesting success stories of 2007 is Ashley Qualls, only 17 years of age but has already built a million dollar website.
Her site, WhateverLife .com offers free MySpace page layouts giving her main target audience — young girls — the ability to change their MySpace pages using Ashley’s flowers, hearts, celebrities that they can put into your own MySpace layouts.
With the term “MySpace” layouts one of the most searched term in Google, Ashley stumbled on a market with huge demand. No wonder her site attracts more than 7 million individuals and 60 million page views a month.
Ashley is able to leverage her site’s gargantuan traffic into a huge moneymaking machine through online ads, such as Google Adsense and Valueclick’s banners. She has dropped out of high school to focus on her growing empire and even bought a house. Not many 17 year olds can boast of these accomplishments!
Her site is not much to look at; in fact it looks cluttered and will not win any web design prizes anytime. But it is a solid proof that even small businesses can thrive on the Internet — if you are able to speak the language of your target audience and relate to them.
Fast Company has a very interesting article on Ashley that you can read http://www.fastcompany.com/magazine/118/girl-power.html