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Sheri Schmelzer: Earning Millions from Crocs Decorations

| July 23, 2008 | 1 Comment
Sheri Schmelzer: Earning Millions from Crocs Decorations

Crocs are the very popular resin clogs dotted with holes and comes in every color, from pinks to blues to yellows to blacks. They are ugly shoes, but both adults and children love them. In fact, the company grew from $1 million in revenue in 2003 to a projected $322 million in 2007. Given the […]

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Renee Wood: Success in the Bereavement and Sympathy Business

| July 19, 2008 | 0 Comments
Renee Wood: Success in the Bereavement and Sympathy Business

When a love one dies, be it a friend, colleague or family member, cards and flower arrangements are typically given to the family. However, there are many who are looking for alternatives to traditional bereavement cards and flowers, and who are looking for a more personal way to express their feelings. When the father of […]

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Suzi Drnec: How Extensive Product Knowledge can Propel Business Success

| June 25, 2008 | 1 Comment
Suzi Drnec: How Extensive Product Knowledge can Propel Business Success

Suzi Drnec is the owner/manager of the world’s largest supplier of Ready-To-Win western show apparel company Hobby Horse clothing. Her company sells blazers and jackets, tunic tops, hats, even body wear smoothers and slinkers for women horse riders. A lifelong fan of horses, she dreamed of starting a horse-related business when she was just 8 […]

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Maria de Lourdes Sobrino: Success with Gelatin Desserts

| June 23, 2008 | 2 Comments
Maria de Lourdes Sobrino: Success with Gelatin Desserts

Maria de Lourdes Sobrino stumbled upon the idea of selling ready-made gelatin products in cups after failing to find the products in the United States. A favorite dessert in her native Mexico, Maria felt that there’s a huge market, though untapped, in the United States for delicious gelatin, flan and rice pudding desserts. In 1982, […]

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Karen Belasco Staitman: Success with Custom Fortune Cookies

| June 21, 2008 | 6 Comments
Karen Belasco Staitman: Success with Custom Fortune Cookies

Some of the best ideas are created unexpectedly. Karen Belasco Straitman, a party planner, created giant fortune cookies for party invitations. While walking in a department store in 1995, she saw apples that have been decorated and thought about her giant fortune cookies. She had the idea of dipping the giant fortune cookies in chocolate, […]

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Christy Webber: Success in the Landscaping Business

| June 10, 2008 | 0 Comments
Christy Webber: Success in the Landscaping Business

Christy Webber is one of the most succcessful landscape and lawncare business owners today. She is the founder of Christy Webber Landscapes , a full-service landscape provider, offering landscape design, construction, and landscape maintenance programs to residential, commercial and municipal properties throughout Chicago. Her company, which she built from the ground up in 1990, is […]

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Kathy Gendel: Success in the Undergarment Business

| April 12, 2008 | 15 Comments
Kathy Gendel: Success in the Undergarment Business

Ever watched QVC? One of QVC’s best selling products is Breezies Intimates, a line of undergarments created by Kathy Gendel. Breezies Intimates is a wide range of undergarments sold exclusively by QVC. What sets the Breezies apart is the patented fabric used in panties and bra linings. More than underwear-as-sexy-objects pitch like Victoria Secret, Breezies […]

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Eureka Moment: Kim Levine, Creator of Wuvit

| April 1, 2008 | 1 Comment
Eureka Moment: Kim Levine, Creator of Wuvit

Great business ideas are everywhere — if you’re willing to look closely. Kim Levine, invented Wuvit, which are little bags that comes in various patterns and provides soothing penetrating moist heat. She describes her eureka moment in her book “Mommy Millionaire: How I Turned My Kitchen Table Idea into a Million Dollars and How You […]

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Kobold Toys: Home-Based Mom Launching a New Online Toy Store

| March 16, 2008 | 0 Comments
Kobold Toys: Home-Based Mom Launching a New Online Toy Store

A former colleague of mine who have left the workforce to be a full time mom to her kids has recently launched a unique specialty toy store. Ana Eiras, together with her partner Carmina Valdizan, are bringing to the Web a different kind of toy store called Kobold Toys. Kobold Toys brings its customers not […]

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Debbie Weiner: Interior Design for Budget Conscious Families

| January 27, 2008 | 0 Comments
Debbie Weiner: Interior Design for Budget Conscious Families

As a small business, you can’t offer everything to everyone. Hence, niche targeting has been an effective a strategy used by many small businesses to succeed. With more limited resources, you can offer better products or service if you concentrate on a smaller (but profitable) market that the giants of your industry has overlooked. This […]

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