What Role Does Personality Play in the Attainment of Success?

| March 11, 2010 | 6 Comments

How does personality contribute to a woman’s success?


Rohit Bhargava, Senior Vice President at the advertising giant Ogilvy, has explored this question in his book “Personality Not Included.” In the slideshow below, he invited 40 visionary women to each contribute a few paragraphs sharing how personality has helped them to achieve their personal success and what advice they might offer to up and coming female entrepreneurs about achieving similar success.

The answers are varied, with one woman saying that her success is a result of a disciplined background while one said she was even “phobically shy”. Some examples:

Kare Anderson – Emmy-winning Journalist & Strategist

The innate personality of a reporter is curiosity, a garment that rested easily on me from the moment I started asking questions. As a child I was diagnosed as “phobically shy” a label I fiercely rejected yet since I seldom spoke, nobody knew. I was also a stutterer but it was my pleasure in daydreaming that most accounts for my silence through high school. Except for asking questions. An astute high school English teacher figured out that I’d be more comfortable asking than answering. That’s how my journalism career started.

Susan Bratton – CEO, Personal Life Media

At the intersection of personality and entrepreneurial success, there is one character and one event that have served me the most. My life purpose or special capability is recognizing “the element” in people — the perfect intersection of their talent and passion. You might not know when you are in your element, but I can see it and show you who you are through my lens. My level of appreciation for a individual’s unique talent combined with my passion for being with a variety of personality types, naturally fosters many deep and sustaining relationships.

You can read more of these women from this slideshow presentation:

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  1. Kimberly says:

    Very interesting. I would imagine that the personalities of successful entrepreneurs is as varied as the businesses they run. The Personality Project ebook illustrates this beautifully.

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  2. sunrise says:

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