Isabel Isidro

Isabel Isidro is the editor of WomenHomeBusiness.com. She also writes for PowerHomeBiz.com and Learning from Big Boys .

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Isabel Isidro's Latest Posts

How to Run a Successful Home Business

| July 31, 2009 | 1 Comment
How to Run a Successful Home Business

Many people underestimate the skill, discipline, perseverance and huge adjustments that need to be made when you decide to start a home business. They think it is so easy; so simple. Afterall, how hard is it to work in your pajamas? Working from home and starting or running a home business is NOT easy.  Many […]

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Business Idea: Taxi Service for Women, By Women

| July 29, 2009 | 6 Comments
Business Idea: Taxi Service for Women, By Women

Entrepreneurs across the globe have recognized the business potential in offering secure transportation options for women. Women-only transportation companies are gaining ground in countries such as the United Kingdom, Lebanon, Iran, Egypt, among others. Women are looking for a more secure and uneventful ride to their destinations, particularly taxis. There are many cases of women […]

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Laura Wellington: Success in Children’s Entertainment Business

| July 21, 2009 | 1 Comment
Laura Wellington: Success in Children’s Entertainment Business

The inspiration to start a business can come from anywhere, even from tragedy. Laura Wellington, a seasoned entrepreneur running two successful IT businesses, was inspired to start a children’s entertainment company when she was hit with a double dose of tragedy: the death of her husband and the sad events of September 11, 2001. Without any prior experience in children’s entertainment, Laura took a huge leap into an industry far beyond her comfort zone and started the Giddy Gander Company with the delightful The Wumblers characters.

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Candace Nelson: Sweet Success with Cupcakes

| April 15, 2009 | 13 Comments
Candace Nelson: Sweet Success with Cupcakes

Sometimes success can be found only after changing career directions.
Candace Nelson was a former investment banker who realized, after losing her job in the dot-com bust, that her life’s passion is baking. Candace then traded her suits to a baker’s uniform and found culinary success with her cupcakes.

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Lisa Rudes-Sandel: Success in Niche Jeans Market

| March 14, 2009 | 79 Comments
Lisa Rudes-Sandel: Success in Niche Jeans Market

Lisa Rudes Sandel had tried different types of diets and exercise, but she could not flatten her stomach. Hence, she was often pushed to buying jeans three sizes bigger to find one that fit her body. Instead of complaining, this daughter of the founder of a popular women’s denim and sportswear label (St. Germain) saw a busines opportunity. In 2003 with her sister Leslie, she started a company called Not Your Daughter’s Jeans creating jeans for women over 40 with womanly bodies. A name thought out by her father, Rudes-Sandel jeans line is for the often-ignored baby boomer women, not for the waif-thin young girls and perfect-bodied glamazons.

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Earvin "Magic" Johnson: 32 Ways to Become a Successful Entrepreneur

| February 14, 2009 | 2 Comments
Earvin "Magic" Johnson: 32 Ways to Become a Successful Entrepreneur

Magic Johnson was a famous NBA basketball player who has made a highly successful transition from sports to business. Since leaving NBA, he has started several businesses focusing mostly on densely populated yet underserved urban communities. Today Magic Johnson Enterprises is a multimillion dollar company. In his book “32 Ways to be a Champion in Business,” he shares the lessons he has learned as he stumbled and succeeded in his business journey.

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Catherine Patton: Business Ideas Come from Everyday Needs

| November 9, 2008 | 3 Comments
Catherine Patton: Business Ideas Come from Everyday Needs

Catherine Patton, founder of Patton Medical Devices, was diagnosed with type 1 diabetes in 2001. As a result, she is now faced with the daily struggle of effectively managing her disease. Using injection therapy, Ms. Patton quickly grew tired of giving herself an injection each time she needed insulin. The multiple daily injections often left […]

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Lisa Kothari: Success in Planning Kid’s Parties

| September 12, 2008 | 6 Comments
Lisa Kothari: Success in Planning Kid’s Parties

Lisa Kothari, founder of Peppers and Pollywogs, is a well known author and a nationally known party planning expert. Her book, “Dear Peppers and Pollywogs… What Parents Want to Know About Planning Their Kids’ Parties,” is a must-have for parents planning a party for their kids. Learn how Lisa started the business and how she is facing the challenges coming her way.

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Nicole Simons: Home Business Success Story with Fortunuts

| August 16, 2008 | 0 Comments
Nicole Simons: Home Business Success Story with Fortunuts

Nicole Simons sold out again and again her special walnuts — which she describes as, “a little bit of sugar, a dab of salt and a whole lota love” — at The Santa Monica Farmers Market, in Los Angeles. The nuts came in Chinese take-out boxes, with fortune messages, and they were a huge success. Learn how Nicole is steering her gourmet nuts business Fortunuts to success.

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Heather Murphy Monteith: Dancing to Success

| August 1, 2008 | 1 Comment
Heather Murphy Monteith: Dancing to Success

Heather Murphy Monteith founded Baby Loves Disco to provide a fun party atmosphere for both kids and adults. Today, Baby Loves Disco is a successful event held in venues and clubs across the country and internationally in UK, Tel Aviv and Japan. Learn how Heather started the business and how she is facing the challenges coming her way.

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